Privacy Policy
Last updated: January 15, 2026
1. Scope and data controller
This Privacy Policy describes how Plamemx, S.A. de C.V. (hereinafter "Plamemx"), with registered office at Av. Paseo de la Reforma 505, Floor 12, Col. Cuauhtémoc, Alcaldía Cuauhtémoc, Mexico City, C.P. 06500, RFC: PLA230415M9A, collects, uses, stores, and protects the personal information of users of this website and the services it offers. Plamemx acts as the data controller in accordance with the Federal Law on Protection of Personal Data Held by Private Parties (LFPDPPP) and its Regulations.
2. Personal data we collect
We collect personal data that you provide directly when using our services, including: full name, email address, phone number, and message or inquiry sent through our contact forms. Additionally, we automatically collect technical data such as IP address, browser type, operating system, pages visited on our site, time spent, and cookie data in accordance with our Cookie Policy.
3. Purposes of processing
The personal data we collect is used for the following purposes: (a) responding to your inquiries and information requests; (b) providing the financial advisory, education, and social support services you request; (c) sending communications related to our services, including program updates and events; (d) improving user experience on our website; (e) complying with applicable legal and regulatory obligations. We do not use your personal data for purposes other than those described here without your prior consent.
4. Legal basis for processing
The processing of your personal data is based on: (a) your express consent given when completing our forms or using our services; (b) the execution of a contract or the provision of requested services; (c) compliance with legal obligations to which Plamemx is subject; (d) Plamemx's legitimate interest in improving its services and ensuring the security of its operations, provided that such interest does not override your fundamental rights and freedoms.
5. Data sharing
Plamemx does not sell, rent, or trade your personal data with third parties. We may share your information only in the following cases: (a) with technology service providers that assist us in operating the website, under strict confidentiality agreements; (b) with government authorities when required by current Mexican legislation; (c) with regulatory institutions such as CONDUSEF when necessary for compliance with our obligations. All transfers are carried out in accordance with the LFPDPPP.
6. Your ARCO rights
Under Mexican law, you have the right to Access, Rectify, Cancel, or Oppose the processing of your personal data (ARCO rights). To exercise these rights, you may send a request to contacto@plamemx.com indicating: (a) your full name and contact details; (b) a clear description of the right you wish to exercise; (c) any document that facilitates the location of your data. We will respond to your request within a maximum period of 20 business days as required by law.
7. Data security
We implement administrative, technical, and physical security measures to protect your personal data against loss, misuse, unauthorized access, disclosure, alteration, or destruction. These measures include: encryption of data in transit via SSL/TLS protocol, restricted access to databases, ongoing staff training in data protection, and periodic security audits. However, no data transmission or storage system is completely secure, so we cannot guarantee the absolute security of your information.
8. Data retention
We retain your personal data only for as long as necessary to fulfill the purposes described in this policy, or for the period required by applicable legislation. Once the retention period has expired, your data will be securely deleted or anonymized. Data provided through contact forms is retained for a maximum period of 24 months from the last interaction.
9. Minors
Our services are not directed at individuals under 18 years of age. We do not intentionally collect personal data from minors. If we become aware that we have collected data from a minor, we will proceed to delete it immediately. If you are a parent or guardian and believe that a minor has provided us with personal data, please contact us at contacto@plamemx.com.
10. Changes to this policy
Plamemx reserves the right to update this Privacy Policy at any time. Any modification will be published on this page with the corresponding update date. We recommend that you review this policy periodically. Continued use of our services after the publication of changes constitutes your acceptance of such changes.
11. Contact
For any questions, comments, or requests related to this Privacy Policy or the processing of your personal data, you may contact us at: email: contacto@plamemx.com; phone: +52 (55) 4170-8923; address: Av. Paseo de la Reforma 505, Floor 12, Col. Cuauhtémoc, Mexico City, C.P. 06500.